Social Media Marketing: How It Can Help Your Business
Can you really reach your customers through Social Media?
- Social networks now reach 82% of the world's Internet population.
- 133 m. Americans read blogs.
- Facebook has 800 m. active users.
- 230 m. people are on Twitter.
- 135 m. people are LinkedIn users.
Does social media marketing really work?
- 88% of marketers reported that social media increased their brand awareness.
- 67% of B2B companies have acquired a customer through Facebook (Hubspot).
- 41% of B2C companies have acquired a customer through Facebook (Hubspot).
- 55% of companies have closed deals from social media leads.
- 58% of marketers reported an increase in sales and partnerships.
Are companies investing in social media?
- 71% of American companies use social media.
- 82% of CMOs plan to increase their social media investment over the next 3 years.
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