Why you can't ignore twitter?
Percent of monthly Twitter users using Twitter to...
- 42% - learn about products/services
- 41% - provide opinions about products/services
- 31% - ask for opinions about products/services
- 28% - look for discounts/sales
- 21% - purchase products/services
Did you know? 65% of Fortune Global 100 companies have Twitter accounts.
SOURCES: Edison Research (April 2010), Burson-Marsteller Study (January 2010)