Ads In Google Adwords
#1 How many ads are best per an ad group?
- 3-5 in a first approach.
- Let's users choose... (split testing - ads): The best ones and filter out the others.
#2 Does the ad title make difference?
- Yes strong title makes more revenue.
#3 Which method of ad delivery to prefer?
- Standard method? no way!
- Accelerated method, that's it!
#4 Difference between the 2md and the 4th in SERP
- Almost same traffic but the 2nd position has significantly higher ads.
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